From insight to interface
Natasha Simpson - I'm a UX/UI designer who treats operations experience as a design tool. I explore the psychology of design, the power of colour, and the discipline of dialed-in UI.
Selected work
02 case studies
About
I see accessibility as the heart of good design. It's not an afterthought — it's what makes experiences usable, meaningful, and human. Just like curb cuts, made for wheelchair users but now essential for strollers and luggage, accessible design ripples out to benefit everyone."
Operations and strategy lead turned designer, Natasha now builds experiences that balance structure and imagination - and codes them herself, learning HTML and CSS along the way to bring her designs to life. A creative strategist by day and a quest-seeker by night, powered by curiosity, colour, and the occasional overthink. Side quests include painting, cooking, journaling, nature walks — and the never-ending game of exploring new worlds.
